Honest Company Not So Honest?
Popular Brands Sued for Using Non-Organic and Questionable Ingredients in Their Organic Baby Formulas
Whom can you trust when it comes to feeding your baby right? Beyond breast milk, making the right choice can be more than a little tricky. Even some organic brands of infant formula have been found to peddle less than ideal products.
Most recently, the Organic Consumers Association (OCA) sued The Honest Company, co-founded by popular actress Jessica Alba in 2012, claiming 11 of the listed 40 ingredients in its organic infant formula are synthetic substances that are not permitted in organic products."
Other unapproved ingredients are ascorbyl palmitate, choline bitartrate, synthetic beta-carotene, biotin, dl-alpha tocopherol, inositol and phytonadione.
Honest Company Not So Honest?
According to the OCA's lawsuit, these 11 ingredients are not included in the U.S. Department of Agriculture's (USDA's) National List of Allowed Substances for organics,6 and violate the California Organic Products Act of 2003.
The organization also notes that while several of these ingredients have never been assessed for safety in human foods or infant formula, some are even "federally regulated as hazardous compounds."
According to The Honest Company, the allegations are "without merit," noting its formula has been cleared by the Food and Drug Administration (FDA), meets all safety and nutritional standards, and has been certified USDA Organic by an independent third party in accordance with the National Organic Program.
It's worth noting though that while infant formulas must meet federal nutrient requirements, the FDA does not actually approve infant formulas before they're marketed.7 In fact, no agency is tasked with this responsibility. The assurance of safety comes from the manufacturer alone.
The FDA does conduct yearly inspections of infant formula manufacturers, and conducts sample testing, but only if the FDA decides a formula poses a risk to health will they step in to demand a product recall. So the whole "FDA approved" notion doesn't really amount to much.
Two Other Lawsuits Pending Against The Honest Company
The Honest Company has become a $1.7 billion success, selling a variety of "green" products. Alas, this is not the first time the company's all natural and organic wares have come under fire for being less than honest.
Two other lawsuits have been filed over the past year, accusing the company of using synthetic and toxic ingredients in its all natural cleaning products, soaps, and diapers, and selling a 30 SPF sunscreen that doesn't work.
A recent Wall Street Journal investigation10 also revealed that one of Honest Co's laundry detergents contains sodium lauryl sulfate (SLS) — a chemical the company has pledged to avoid.
